A digital course from the Emodo Institute
iPhone 12: 5G Gets Real for Marketers
Date: Thursday, October 22, 2 pm ET / 1 pm CT / 11 am PT
Duration: 45 minutes
In this course, you will learn:
- Why the iPhone 12 launch is the biggest day in 5G history
- How 5G is a far more profound change than just being “another G”
- The specific ways 5G will impact marketing, including for programmatic
- How to develop specific near-term plans to be the first to experience 5G marketing
5G was designed to enable a more connected world, and the iPhone 12 makes 5G a reality for marketers! The carriers have done their work building out their 5G networks. Now for 5G to thrive, we need to double down on key complementary technologies, many of which we thought we already knew, but take on a whole new meaning in fostering the 5G future. Those that move now will undoubtedly make some creative, generation-defining moves.
Head of the Emodo Institute
Jake leads the company’s thought leadership, custom analytics, and external training. In addition to his many years at the intersection of mobile data and advertising, Jake earned a BA from UC Berkeley and an MBA from Stanford University Graduate School of Business.
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The Emodo Institute helps marketers make better-informed campaign decisions and achieve better results. The Institute conducts studies, publishes papers, and teaches specialized courses to help media buyers, sellers, and solution providers stay ahead and think forward. The Emodo Institute is wholly focused on the research, education and resolution of the mobile data concerns that challenge business and marketing effectiveness.
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